Speaker: Edi Oliveira

Wednesday 21st April 2021 11.00-12.15

Are you a female entrepreneur or a manager-owner? Are you a woman planning to open your own business? Do you want to develop a confident and positive leadership style? This workshop is for you.

Have you ever wondered how your body facilitates, or otherwise, your entrepreneurial leadership? This workshop aims to help you to develop your entrepreneurial leadership skills from an embodied perspective.

Research has suggested that women are socialised to display inhibited body manners. Most of the time, we are not aware that we withhold our body unto ourselves instead of projecting it outwards into the world.

From the perspective of women leaders' bodily experiences, Edi will help you bring your own body to awareness. She will introduce a conceptual model of entrepreneurial leadership to assist you:

• To bring awareness to your body in the context of entrepreneurial leadership.
• To reflect on how your social beliefs shape how you think about bodies, which spaces they are meant to occupy and how.
• To learn how you relate to the world and with other people through bodies.

Edi will also give tips on how to be an embodied leader in your everyday entrepreneurial practice. Following up the workshop, she will share a reflective journal exercise to improve your entrepreneurial leadership skills towards a positive and confident leadership style.

The event will end with 15 minutes of networking in breakout groups.

Speaker Profile:

Edi Oliveira is a PhD Research Scholar at TU Dublin interested in women’s entrepreneurship. She is also a lecturer in marketing and a visual/graphic designer and owner of Connect ArtDesign. Before starting her academic career, Edi has worked for over 20 years in the events industry, non-profit organisations, and marketing roles in Sao Paulo – Brazil, her native country, and Ireland, where she lives since 2010.