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Aviva Stadium, Friday 26th July
Competition for first page Google listings is increasing, and the learning curve to run successful PPC campaigns is getting steeper and more challenging. This course will empower you to gain advanced intelligence so you can perform advanced targeting, bidding, re-marketing, attribution, and reporting, so your business can thrive and maximise your PPC budget.
This full-day training will kick off by connecting your business objectives to PPC goals to inform all your future strategy building and reporting. Then cover a toolkit for you to leverage for keyword research and understanding your customer's buying cycle. Next, extensively go over AdWords-specific features such as campaign setup, structure and targeting, extensions, re-marketing, attribution, and more, so you can successfully perform every stage of your PPC campaign.
After completing this training, you will have the skills and insights to build successful PPC campaigns that will allow you to reach your KPIs, increase your revenue and achieve your business goals. You will maximise your ROI by executing advanced campaigns and using data to consistently improve them!
- Friday 26th July
- 9.00am - 5.00pm
- Aviva Stadium, Lansdowne Road, Dublin 4, Ireland